Apply market research to generate audience insights. Measure content performance. Develop and improve products. List of Partners vendors. Cyber Monday is an e-commerce term referring to the Monday following the U. Thanksgiving weekend. As brick-and-mortar stores do with Black Friday , online retailers usually offer special promotions, discounts, and sales on this day. Meanwhile, traditional retailers offer exclusive, website-only deals.
The result has been a merging of Black Friday and Cyber Monday into a combination in-store and online shopping experience that has blurred the distinction between the two holidays. Cyber Monday falls four days after Thanksgiving. It was created to encourage consumers to shop online. Black Friday—the day after Thanksgiving—remains the biggest shopping day of the year. While Cyber Monday has traditionally been the biggest online shopping day of the year it was surpassed by Black Friday in Traditional brick-and-mortar retailers devote increasing amounts of time and energy to online sales to compete with each other as well as with their cyber rivals.
Consumers relish Cyber Monday for several reasons. Many people don't want to spend time away from family during the holiday just to get a bargain, while others don't want to wait in the long lines that form on Black Friday. Cyber Monday provides consumers with a convenient, hassle-free way to shop and cash in on some great deals. And with many retailers now offering free shipping as an incentive to shop on Cyber Monday, it makes shopping online even more attractive.
Although Cyber Monday had its origins in the United States, it is now an international concept. Many e-commerce companies around the world use the term to market promotions to boost their sales at that time of year.
The term "Cyber Monday" was coined in by Shop. The trade association noted that web purchases often spiked on the Monday after Thanksgiving in prior years. There were a few different theories as to why this was so.
One theory suggested that people saw items in stores and shopping malls over the weekend, but waited until Monday to buy them at work where they had computers with faster internet connections.
Remember, in the early 21st century, there were no smartphones or tablets, and high-speed, broadband options for residences were in their infancy.
Another theory attributed the phenomenon to the unpleasant experiences brought on by the Thanksgiving weekend. If you were looking to land some phenomenal post-Turkey Day bargains, you could skip the family feast, camp out in the parking lot of your favorite store, and fight your way through a mob of bargain hunters at the break of dawn on Black Friday.
Or you could roll out of bed on Monday morning, pour yourself a cup of coffee, and browse the web for rock-bottom prices. With its official naming, Cyber Monday became designated as one for deals and discounts, reinforcing its popularity. Around Cyber Monday, you can expect to find a number of options to suit any budget heh. However, if you miss out on Black Friday, don't fret! Home Depot is a great place to find deals the following week, as well.
That doesn't mean the deals won't be good, though. If you don't see what you want on Cyber Monday, be sure to check back throughout the week. Many of Home Depot's sales should start in the days after, so you'll have a little time to shop. And if you aren't in a hurry, know that these sales could potentially last well into December. Considering the kinds of items that Staples sells, it should come as no surprise that office essentials are your best bet on Cyber Monday.
Shop tons of essential categories, including supplies like paper and coffee. You can expect to find savings on other office-centric items, too, like laptops, monitors, and chairs.
Even better, all of those deals earned our Staff Pick designation. Target is well-known for selling a little bit of everything, including its own in-house brands. Some years, the retailer offers a notable sitewide discount for Cyber Monday, though it's changed things up recently. In , many of its discounts were category-specific, but they were still worth checking out. Can't wait to shop? Check out the best deals you can get right now!
Amazon will have a strong presence, but be sure to look for deep discounts at retailers like Target and eBay, as well. Published 2 days 21 hr ago. Plan to shop at Amazon on Cyber Monday? First thing's first, we'll be rounding up all the best Cyber Monday deals right here on this page, so if you want an easy-to-navigate index of expert recommendations, just simply bookmark this page and revisit. Regardless of whether you'll be flying solo or not, however, we do still have some tips to help score the best possible Cyber Monday deals.
Check in early As with the prior Black Friday deals which happen the Friday before Cyber Monday , we always recommend checking in early to see what's on sale. While it's not always a case of the 'early bird gets the worm', there are sometimes flash sales on sites like Amazon which are available for a limited time and in limited quantities.
It's also likely that a lot of the best deals from Black Friday will spill over into the weekend too, so it's always worth it keeping an eye on things on Saturday and Sunday. Know what you're looking for We'd definitely recommend drawing up some sort of basic shopping list or a list of requirements well before Cyber Monday lands. For example, if you're looking for gifts then shortlist a number of options based on personal research. If you're looking for something like a 4K TV, set your budget, determine what size you need, and do a bit of reading in regards to brands and features.
Similarly, with laptops you should think about what kind of specs and power you'll need and visit sites like Dell and HP beforehand to gauge what they're likely to offer on the day. Be prepared to buy alternatives Following on from our second tip, we'd also recommend keeping an open mind in regards to what's exactly going to be on sale. You may have a crystal picture of the exact laptop you want to buy beforehand but find it's not as heavily reduced as another similar choice.
In this case, it's often best to be brand-agnostic if you want to bag the best Cyber Monday deals. Amazon, Best Buy, and Walmart tend to have the biggest overall sales over Cyber Monday - both in terms of the number of items on sale and in the steepness of the price cuts. We'd always advocate checking into those retailers first if you're looking for the juiciest deals, especially if it's on tech.
That said, there are a ton of other major stores that offer fantastic promotions over Cyber Monday. Big non-tech chains like Kohl's, Macy's, and Staples all run their own great sales which can cover everything from office furniture to clothing. We've rounded up a few 'mini-reviews' for the top Cyber Monday retailers just down below, based on our own experience from covering their events.
That was the case over and we're expecting this year's event to follow in the same vein. As always with Best Buy, there are a ton of weekly sales being run all year round, so it's also worth checking in before Cyber Monday to see what's going cheap. Shop the current Best Buy deals. Other electronics, fashion, and health and beauty were also highlights for Amazon in - though its sale covered a vast number of categories.
Also worth checking out at Amazon is its daily deals section, which we've linked just below. Shop the latest Amazon sale. Walmart Cyber Monday deals Walmart was one of the only retailers to offer a distinct lineup of deals for both Black Friday and Cyber Monday last year, not simply offering a continuation.
Small appliances like pressure cookers and air fryers tend to be particularly good value at Walmart and you'll also find a ton of good options for cheap 4K TVs. Chromebooks and headphones also had great sales, although Walmart's sales in general didn't cover quite as much ground as Amazon's or Best Buy's.
Shop the current Walmart deals. Speaking of which, Dell is also the home of the Alienware brand, so you'll definitely want to check in if you're looking for a discount on something a bit special. Shop the latest Dell sales here. Apple Cyber Monday deals You'll likely not find big upfront discounts with Apple's Cyber Monday deals, rather a gift card scheme that encourages bundle spends. For iPhones specifically it's also likely there will be some big trade-in rebates for handing over those old devices - a program that is available all year round but might have particularly good rates over Cyber Monday.
Shop the latest Apple sale here. Just to give you a bit of a flavor of what to expect this November, we've kept a selection of last year's Cyber Monday deals right here - both for posterity, and to help you get that shopping list all drawn up.
This list is by no means exhaustive, there were after all literally thousands of items on sale across a huge array of items in last year's Cyber Monday deals, but we've saved the most noteworthy ones.
We've separated them out into categories just down below, starting with the most popular tech items. With Google Assistant built-in you're getting tons of smart assistant functionality here for not a lot of cash. A good one to check out if you're already in the Google ecosystem and need a backup or super cheap display. The inch TV is powered by Quantum Dot technology, which produces brilliant colors and sharp contrasts.
HP 17z That's a full While that display isn't a touchscreen, it's still a beaut with nits of brightness and InfinityEdge bezels. The all-new 40mm smartwatch features a new S6 processor, blood oxygen monitoring, an ECG app, and elevation tracking.
This specific deal is for the Apple Watch 6 with a Product Red sport band. That's a great saving considering this watch is still fairly new to the market, and hasn't seen its first major price drops yet. If you've been holding out for those Samsung Galaxy Watch deals then, now's the time to pounce.
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